4._..._.—w~r.Y.,.,. ... . ..,.

  

.3

The everse Boycott  

T he American Family
Association, one of the
country’s worst offenders
when it comes to promoting
hate and homophobia, has
recently started a boycott of
Kraft Foods over their support
of the 2006 Gay Games in
Chicago.

In April, the AFA I
ended their boycott against
Proctor and Gamble over the
Cincinnati—based P&G’s sup-
port of the repeal of an anti—gay
law in that city, claiming suc-
cess after the company ended
most of its advertising in the
gay media. Truth be told,
P&G’s advertising cycle ended,
and they have promised that
when it renews, they will con-
tinue to advertise in the gay
media. We shall see.

The AFA is best
described as SCARY. Any
group that thinks rabid-conser-
vative talk show host Bill

 

effective. They have websites
and petitions and everything.
We should be scared. We

should be really scared.

They claim to have
had 300,000 signatures on their
petition to Proctor and Gamble.
Can we say the same?

This is a game of the
loudest voice wins. For the
most part, corporations are not
guided by a moral compass.
They’re driven by their bank
accounts. If the Christian Right

It’s time for all of us to put

down our drinks, step away
from the chat room, and
fightfor our rights.

O’Reilly is too lenient when it
comes to the ‘homosexual
agenda,’ would probably think
the same of Hitler and Genghis
Khan.

So what are we doing
to support Kraft?

The lgbt community is
sitting back and watching as
religious—driven legislators run
roughshod over our civil liber-
ties. It’s only a handful of our
community and their tireless
efforts (like the HRC, and The
National Gay and Lesbian Task
Force) that have been putting
up a fight. Enough is enough.
It’s time for all of us to put
down our drink, step away
from the chat room, and fight

. for our rights.

The Christian Right
are armed and dangerous.
They’re organized. They’re

can organize enough people
against Kraft, they might pull
their support of the Gay
Games, or even worse, might
not support events in the future.

We need to show
Kraft that their support of
LGBT events is more worth-
while than the thom in their
side provided by organizations
like the AFA that wish it was
1959.

Here’s what you can
do: As much as I would love to
say that simply buying an extra
bag of Double Stuff Oreos“
(which I personally adore) is
showing your support, it’s not
going to cut it. Not unless you
stand in the middle of your gro-
cery screaming ‘We’re here,
we’re queer, we eat fatty
foods!’ And that will get you
thrown out. Trust me.

First and foremost,
sign the petition. Show your
appreciation for Kraft and their
support of the 2006 Gay

‘ Games. www.ipetitions.com/

campaigns/supportkraft.

Second: call or write
Kraft and let them know you
appreciate them, and encourage
their support of LGBT events
like the 2006 Gay Games.
Their toll-free number is 1-800-
323-0768.

Third, write them a
letter. Corporations put a great
deal of stock in the written
word. If you are willing to take
the time, in this day and age, to
send_ them a letter, you must be
passionate. They also assume
that each letter they receive
represents a portion of the pop-
ulace that didn’t write, but has
the same opinion. You can
reach Kraft at: Kraft Foods /
CEO Roger K. Deromedi / 3
Lakes Dr. / Northfield, IL

60093.

The same can be said
of online contact. Visit
www.kraftfoods.com and click
on the “Ask Kraft” link. From
there, at the bottom of the
screen, click on “Contact Us”.
This will provide you with a
contact form to show your sup-
port.

It’s time for every
member of our community —
Lesbian, Gay, Bisexual,
Transgender, Queer, Bent,
Omnisexual, Trisexual, or how-
ever you identify yourself, to
stand up and send a positive
message_to corporations that
support our community.

Besides, if I lose my
Double Stuffs, I’m gonna be
pissed!

Michael Bach is a Toronto-
based writer weekly column
appears in Nashville's Church
Street Freedom Press and on
GayWz'red.c0m. His website is
www.michaelbach.c0m.

 

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